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For brands AI search forgets to mention

Your buyers ask AI. It cites your competitor, not you.

ChatGPT, Google AI Overviews, Perplexity and Gemini now answer the questions your customers used to type into Google. They don't rank pages, they quote a handful of sources they trust. If you're not one of them, you're invisible at the exact moment the decision gets made. Getting named is the job of AI Engine Optimisation (AEO): structuring your content and entities so AI generates you as the answer.

The Gap

Uncited today. Quoted tomorrow.

Where you are now

  • close AI quotes your competitors, your brand is never mentioned
  • close Buyers get a confident answer and never reach your site
  • close You rank on Google but vanish the moment AI writes the answer
  • close No idea who AI cites for your highest-intent questions

Where GEO puts you

  • check_circle AI names you as a source when it answers your buyers
  • check_circle Your facts, framed your way, inside the synthesised answer
  • check_circle Visible across Google AI Overviews, ChatGPT, Perplexity and Gemini
  • check_circle A tracked baseline showing your share of cited answers climbing

Every month more discovery moves inside AI answers. The brands cited now are compounding trust. The ones that wait are training their buyers to never see them.

The Mechanism

How AI decides what to cite

Citation isn't luck. Retrieval systems consistently favour sources that prove five things, and we engineer all five into your site.

hub

Topical depth

AI cites sources that cover a topic completely, not in passing. Comprehensive coverage is the single strongest lever on citation.

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Entity clarity

Unambiguous signals about who you are and what you sell, the difference between being understood and being skipped.

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Structured data

Well-formed schema lets retrieval systems extract and trust your facts instead of guessing at them from prose.

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Direct answers

Content written as clear, complete responses is more retrievable, and far likelier to be quoted without distortion.

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Reference network

Citations from authoritative sources signal trust. The same editorial credibility that earns rankings earns AI citations.

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What we do about it

  • check_circle Resolve entity ambiguity so AI knows exactly who you are
  • check_circle Deploy schema built for AI retrieval, not just crawlers
  • check_circle Reformat content into extractable, quotable direct answers
  • check_circle Close the topical gaps that make AI skip you
  • check_circle Track where and how often you surface across AI interfaces

Schema and crawlability start with technical SEO arrow_forward

How We Work

Discovery, structuring, measurement

A clear sequence: understand how AI answers your topic today, restructure so it can cite you, then measure citations and improve.

01

Discovery

Weeks 1-2

We map the questions your buyers ask AI systems, how those systems currently answer them, and which sources they cite. This is the baseline: where you appear today and where competitors are being quoted instead of you.

AI answer audit Entity and knowledge-graph review Competitor citation mapping Query-space analysis
02

Structuring

Weeks 2-6

We resolve entity ambiguity, deploy schema for retrieval, reformat content into extractable direct answers and close topical gaps. The work that makes your pages legible to retrieval systems, not just to crawlers.

Entity disambiguation Schema for AI retrieval Answer-engine formatting Topical gap closure
03

Measurement

Ongoing

We track citations across ChatGPT, Google AI Overviews, Perplexity and Gemini, watch how your share of cited answers grows, and feed what we learn back into the next round of structuring.

AI citation tracking Share-of-answer monitoring Coverage expansion Iteration
Two Halves, One System

AEO does the work. AI Visibility proves it.

Getting cited by AI is two jobs, not one. AEO is the build that earns the citation. AI Visibility is how you see and grow the result. We run both as one connected engagement.

build
The build practice

AI Engine Optimisation (AEO)

The hands-on optimisation work that makes AI engines generate your brand as the answer. We structure content, entities and schema so retrieval systems can find, trust and quote you.

  • check_circle Entity disambiguation
  • check_circle Answer-engine formatting
  • check_circle Retrieval-ready content structure
  • check_circle Schema built for AI pipelines
monitoring
The outcome and measurement

AI Visibility

How you see and prove the result of the AEO work. We set a baseline, track citations across ChatGPT, Google AI Overviews, Perplexity and Gemini, monitor your share of answer, and grow it over time.

  • check_circle Citation baseline
  • check_circle Cross-engine citation tracking
  • check_circle Share-of-answer monitoring
  • check_circle Visibility growth over time
verified_user Pricing, without the anxiety
From $990 /month

or a one-off AI Visibility Audit from $990

AUD, exc. GST · month-to-month · cancel any time

Get cited for less than you'd think

GEO builds on the authority work you're already doing, so the entry point is low. Start with an audit to see who AI cites today, or run it monthly, month-to-month, cancel any time.

check_circle Month-to-month billing, no lock-in contracts
check_circle Senior practitioners only, Australian-based
check_circle No hidden fees, no surprise invoices
check_circle Cancel any time if it isn't working for you

Not sure which plan fits? Book the call, we'll scope it honestly, with zero obligation.

Who this is for

See who AI cites for your topic, free

This works best for brands with something genuinely worth citing, real expertise, real depth, a topic you can credibly own. If that's you, we'll show you who AI currently quotes for your key questions and what it takes to be one of them.

check_circle We review your AI visibility before the call
check_circle An honest baseline, no inflated promises
check_circle Zero obligation, no lock-in
Questions

AI visibility, answered

What is Generative Engine Optimisation (GEO)? expand_more

GEO structures your content, entities and data so AI search systems retrieve and cite you when they generate answers. Where SEO optimises for a ranked list of links, GEO optimises for being the source an AI interface trusts to quote.

Which AI systems does this cover? expand_more

The major interfaces people now use for discovery: Google AI Overviews, ChatGPT search, Perplexity and Gemini. The same inputs, entity clarity, structured data, topical depth and credible references, drive citation across all of them.

Do I still need traditional SEO? expand_more

Yes. The inputs overlap heavily, authoritative content, structured data and topical depth drive both rankings and citations. GEO adds entity disambiguation, answer formatting and retrieval-ready structure on top. We treat them as one connected system.

Can you actually measure AI visibility? expand_more

We track how often and where you are cited across the major AI interfaces for your target queries, set a baseline before any work begins, and report movement over time. It is less precise than rank tracking, but the trend is real and we are transparent about how we measure it.